Case Study: Coach Retention and Contract Negotiations ( Boston University )

Coach retentionCase Study: Coach Retention and Contract
Negotiations (Boston University)

Drew Marrochello

Boston University recognized an opportunity to improve the
information it uses for critical decision making. For market
analysis, benchmarking coaches’ compensation and negotiating guarantee
basketball games, the status quo meant anecdotal information and
laborious processes to collect and collate useable analysis. To solve
this problem and save money, the department implemented Win AD.

Coach Retention and Contract Negotiations: WITHOUT and WITH Win AD

Current Coach Is Being Pursued
by Another Program
W I T H O U T
W I N A D
Staff conducts labor-intensive study as
fast as possible to assess the market.
W I T H
W I N A D
Win AD
provides accurate, reliable
compensation data with PDF contracts
in seconds. Uncertainty is replaced with
assurance.
“If you are in a fast-moving, reactionary
situation,
Win AD
helps you determine
your bargaining position immediately.

Athletic Leader Must Respond
W I T H O U T
W I N A D
Because reliable data are scarce and
time-consuming to gather, ADs sometimes
take action based on very little concrete
information. Often these situations result
in a knee-jerk reaction: e.g., a coach is
paid a percentage increase not to get on
the plane for the interview.
W I T H
W I N A D
Senior staff can make informed decisions
and take measured action.
“Based on hard data from Win AD, we
knew we were already competitive.
We encouraged the coach to explore
available opportunities and showed them
our numbers to help them recalibrate
their expectations.”

Case Study: Coach Retention and Contract Negotiations ( Boston University )

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